Toyota’s giving 100 Cars to 100 Nonprofits!!!

A well-known AAF client, Copeland Toyota, has notified us that Toyota is giving away 100 cars to 100 nonprofits. We wanted to share this exciting news with the nonprofit community. Thanks Copeland Toyota for “stepping up” and good luck to everyone who enters!

“Do you know a nonprofit that could make great things happen with a new car? At 12:00pm yesterday, applications were open for Toyota’s 100 Cars for Good, a major national philanthropy program in which Toyota is giving away 100 cars to 100 nonprofits over the course of 100 days. Winners will be selected each day through public voting on Facebook.

This is the second consecutive year for Toyota’s 100 Cars for Good program. 100 Cars for Good is the first Toyota initiative to engage the public in determining how its corporate philanthropic donations will be awarded. Vehicles from the first year of the program – which were awarded to nonprofits in 31 states and the District of Columbia – are making a significant difference across the country.

Application materials and complete information on the program are available at www.100carsforgood.com.

Applying for the 2012 100 Cars for Good Program

• Registered 501(c)(3) nonprofit organizations and nonprofit Native American or Alaskan tribes with sovereignty can apply online at www.100carsforgood.com beginning on Monday, March 12. This address will link to the 100 Cars for Good Facebook page.
• 100 Cars for Good applications will be open for two weeks (until Monday, March 26 at 11:59am PST), or until 5,000 applications are received. From this group, 500 finalists will be selected and certified by an independent panel of experts. Finalists will be notified in April.
• Each finalist will then submit a short video and explanation on how a new vehicle would help further its work. Both will be featured on the 100 Cars for Good site.
• Public voting on the finalists will begin on Monday, May 14 at www.100carsforgood.com with five organizations up for consideration each day for 100 consecutive days.
• The four runners up each day will each receive a $1,000 grant from Toyota.
• Finalists will be eligible for one of six Toyota models, including the Camry Hybrid, Highlander SUV, Prius v hybrid, Sienna minivan, Sienna Mobility or Tundra fullsized pickup.
• A six-year, 100,000-mile powertrain warranty will also be provided for each vehicle, compliments of Toyota Financial Services.

As part of the 100 Cars for Good program, Toyota will provide every finalist with a digital video camera, training toolkit and free online advertising credits to help them create or expand their presence in social media and other digital platforms. The nonprofit finalists can use these resources for their 100 Cars campaign and can continue to build on them after the program.”